Meet the Team

Julie Franks

Julie Franks CQSW. Dip

Managing Director

Julie has a wealth of experience when it comes to care.  Previously being a qualified social worker, she worked for a social services department in the Midlands for 22 years working in a variety of areas including inspection. She has been in business within the independent sector for over 17 years.

Karl Frank

Karl Franks BA


Karl became active in the business in 2010. He has a Diploma in Mental Health studies and years of experience in personnel management. Alongside his role as company Director he is currently the Registered Manager of Balmain Care Home in Stoke. His role also involves ensuring compliance with CQC, staff training and motivation.

Clare Richmond


Clare’s background has predominantly been with children’s services where she spent over a decade working with children with varying additional needs. She has now moved into working with elderly people with dementia and mental health conditions.

Emma Woodworth-Franks


Emma has worked in the care sector most of her adult life. She has been a Registered Manager for over a decade. She brings a wealth of knowledge and experience to the team.

Joanne Blair


Joanne has worked at Balmain for twenty years. She began her career as night staff and worked her way up to Management. She has an NVQ5.

She enjoys the challenges of working in mental health, often having to think outside of the box in a dynamic environment.